OVERLAND PARK, Kan. – May 20, 2013 – Having built solid relationships with Kansas City startups to spur growth and establish the area as a hub for entrepreneurism and innovation, Sprint (NYSE:S) today announced that it has acquired Kansas City-based Handmark Inc. and its subsidiary OneLouder Apps Inc., a leading mobile app developer and advertising company. The combined teams will further enhance Sprint’s Pinsight Media+^TM advertising service with an increased entrepreneurial spirit and capabilities to drive tremendous benefits for brands, app developers and consumers.

“Bringing the capabilities of Handmark and OneLouder in-house is an exciting move as we position Sprint for market leadership in emerging mobile products and services,” said Mike Cooley, vice president – New Ventures at Sprint. “The business, culture and technology they bring will be a huge asset to our business, and ultimately the customers of Pinsight Media+.”

OneLouder immediately infuses Pinsight Media+ with an experienced advertising team, a sophisticated ad platform and top-rated mobile apps that serve millions of customers each day. OneLouder’s leading apps and technology platform, combined with Sprint’s large customer base and targeting capabilities, will enhance both companies’ abilities to connect brands with relevant audiences.

“As a long-time partner of Sprint, we’ve worked together on some of the mobile industry’s most successful initiatives,” said Augie Grasis, Handmark founder and CEO. “Joining forces is a natural progression to our relationship and will help scale our mobile media business, resulting in tremendous value for Sprint and OneLouder customers.”

Handmark and OneLouder will continue to operate under their current brand names, led by Evan Conway, president of OneLouder. Grasis will join a new advisory board that is being established by Sprint to provide direction to Handmark and OneLouder. Handmark and OneLounder plan to remain in the same downtown Kansas City location with all current employees.

“Handmark/OneLouder is a good example of entrepreneurialism in Kansas City,” said Kevin McGinnis, vice president – Product Platforms and Services at Sprint. “Handmark focused on changing with the times, pivoting their business like a true entrepreneur with OneLouder and becoming attractive to Sprint, among others. We are actively engaged in the entrepreneurial community to promote growth and innovation in many areas of business.”

Pinsight Media+ is quickly moving to create a robust advertising ecosystem for advertisers. Recently, Sprint and Time Inc. unveiled a Mobile Content, Advertising and Retail alliance. In February, Sprint announced that it joined with Telefónica to discuss collaboration on creating one of the largest mobile advertising alliances in the world, potentially reaching more than 370 million mobile customers across the United States, Europe and Latin America with targeted advertising.

About Pinsight Media+

Pinsight Media+ offers the latest in unparalleled targeting, unique campaign placements, and insightful analytics. With Pinsight Media+, advertisers have the power to reach consumers on their mobile device in a more personalized way through relevant advertisements that are designed to drive substantial value for brands, advertisers and publishers.

For more information, please visit www.pinsightmedia.com.

About Sprint Nextel

Sprint offers a comprehensive range of wireless and wireline communications services bringing the reach of global networking and freedom of mobility to consumers, businesses and government users. Sprint served more than 55 million customers at the end of the first quarter of 2013 and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; offering industry-leading mobile data services, leading prepaid brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. The American Customer Satisfaction Index rated Sprint No. 1 among all national carriers in customer satisfaction and most improved, across all 47 industries, during the last four years. Newsweek ranked Sprint No. 3 in both its 2011 and 2012 Green Rankings, listing it as one of the nation’s greenest companies, the highest of any telecommunications company. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.

Silicon Prairie News

Refinery29

KANSAS CITY, Mo. – March 21, 2011 –OneLouder is proud to announce the launch of Drawma: Celeb Gossip Doodle App, exclusively for iPhone and iPod touch, now available on the App Store.

Drawma brings a whole new interactive experience to getting the latest Hollywood news and gossip. The app combines articles, photos and videos from top gossip sites like TMZ, People, E! News, and Perez Hilton, together with its exclusive Doodle Share feature.

“As if the Hollywood drama alone wasn’t enough, we decided to take it up a notch,” said Evan Conway, OneLouder president. “Drawma is great for getting the latest scoop from all the best sources and makes it more fun and shareable.”

Doodle Share let’s users put their own personal touch on sharing the latest celebrity news.

• Doodle It – Draw on your favorite celebrity photos in a variety of colors and sizes.
• Meme It – Instantly add text to create your own meme photos with clever captions.
• Share It – Easily save creations and share with friends via Facebook, Twitter, text or email.

Drawma is designed specifically for iPhone and iPod touch with a sleek interface bringing pictures front and center. News stories are also broken down into easy to browse categories like TV, Movies, and Style.

The Drawma: Celebrity Gossip Doodle App is available for free from the App Store on iPhone and iPod touch or at www.AppStore.com.

Addictive Tips

Appolicious

Phandroid

TechCrunch

KANSAS CITY, Mo. – Dec. 19, 2012 – Leading mobile app developer, OneLouder Apps today announced a new tablet optimized UI for its BaconReader for Reddit app. The stunning new design looks great on all the most popular Android phones and tablets, including the Samsung Galaxy SIII, Nexus 7, Nexus 10, Kindle Fire and Kindle Fire HD.

The app is available to download free via Google Play and the Amazon Appstore.

“The amazing growth of Reddit continues to provide a fantastic opportunity for BaconReader,” said Evan Conway, president, OneLouder Apps. “Creating BaconReader for Android tablets is exciting as we continue to support the very best mobile experience for Redditors.”

BaconReader delivers a complete Reddit experience for Android phone and tablet users. The app provides instant access to links, pictures, comments, as well as features like subreddit grouping, keyword and domain filtering and immediate picture uploading.

In addition to the new tablet optimized design, BaconReader is the only Reddit app with a step-by-step “Redditorial” guide helping users navigate more easily. The app also includes other awesome features like:

• Full screen mode
• Multiple widget options
• Color coded comment threads
• Rageface and look of disapproval support
• Jelly Bean compatibility with expandable notifications

Follow BaconReader on Reddit for the latest updates and features.

About OneLouder:

OneLouder is a leading mobile app developer focused on simplifying and organizing social content on mobile and tablet devices. The company has had more than 20 million downloads across its suite of apps including, TweetCaster, FriendCaster, 1Weather, CBS SportCaster, ChannelCaster, Slices, POWOW, BaconReader, Live 140, and Explore 140. For more information visit www.onelouder.com; follow us on Twitter and become a fan on Facebook.

KANSAS CITY, Mo. – Dec. 12, 2012 – Leading mobile app developer, OneLouder today announced the release of Explore 140 for Android and iOS, a new kind of Twitter companion app that will drastically improve your experience.

Explore 140 is the first app offering a comprehensive guide to people and lists. The app organizes Twitter users by category, so it’s easy to find great follows based on your interests.

“Whether you’re a Twitter pro in need of a timeline refresh, or a newbie looking for who to follow, Explore 140 makes finding compelling people on Twitter much easier,” said Evan Conway, president, OneLouder Apps. “Think of it as a directory of Twitter itself.”

Explore 140 organizes top Twitter users into 17 top level categories like News, Sports, Travel, and Celebs, etc. including a variety of subcategories for more targeted browsing. It also features a Live Events category, including live Twitter streams for your favorite TV shows.

The app will sync directly with your Twitter account so no matter what app you use (we hope it’s TweetCaster), new follows from Explore 140 will automatically display in your timeline.

Explore 140 is available to download free now from the App Store and Google Play. An ads-free “Pro” version is also available via in-app purchase.

About OneLouder:

OneLouder is a leading mobile app developer focused on simplifying and organizing social content on mobile and tablet devices. The company has had more than 20 million downloads across its suite of apps including, TweetCaster, FriendCaster, CBS SportCaster, ChannelCaster, Slices, Powow, BaconReader, Live 140, and 1Weather. For more information visit www.onelouder.com; follow us on Twitter and become a fan on Facebook.

Lifehacker

Huffington Post

Gizmodo

Silicon Prairie News

KANSAS CITY, Mo. – Oct. 23, 2012 –OneLouder Apps today announced the release of Live 140, the first mobile Twitter Guide for TV. The app is immediately available to download free on the App Store for iPhone and iPod Touch and Google Play for Android smartphones.

Live 140 is the first and only TV companion app dedicated to bringing mobile users fast, easy access to live event Twitter commentary without having to sort through all the clutter.

“The ‘second screen’ TV watching experience is growing with a record number of tweets being sent during live events and TV programs,” said Evan Conway, OneLouder president. “The problem is that it still hard to know who to follow on Twitter. Live 140 simplifies this for mobile users providing instant access to pre-curated Twitter streams on the top TV shows and other live events.”

Live 140 features hundreds of the most popular daytime, primetime and late night programs TV shows, including shows like The Today Show, The Voice, Dancing with the Stars, WWE, Conan, and The Tonight Show. It also features other live television events like election coverage and sporting events for nearly every major sport around the world.

To download now or for more information, visit the Live 140 website.

About OneLouder:

OneLouder is a leading mobile app developer focused on simplifying and organizing social content on mobile and tablet devices. The company has had more than 20 million downloads across its suite of apps including, TweetCaster, FriendCaster, SportCaster, ChannelCaster, Slices, Powow, BaconReader, and 1Weather. For more information visit www.onelouder.com; follow us on Twitter and become a fan on Facebook.

PandoDaily

MediaBistro

VentureBeat

Silicon Prairie News

Kansas City Business Journal